Review your online presence for the year ahead

Is your website converting customers as often as it should? Do your users tend to stick around? If not, it's time to review your online presence and see what you can do to make improvements in the year ahead. Identify your objectives First of all, you need to identify your key online objectives. Your website and social media pages...

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Website tools to get more business leads: Online surveys

How do you know what your customers want, what they don't want and how to best deliver it? Why not just ask them? The Bloomtools Survey Tool The Bloomtools Survey Tool (which is included for free within the Database Marketing product) is easy to use and allows you to create surveys to add to your website quickly and easily. ...

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How to take photos for your online shopping cart

If you're planning to sell products online, nothing helps encourage a sale like a well-taken photo or two. In an ideal world, every business would have the budget to hire a professional photographer, but sometimes you may need to cut a few corners and take the snaps yourself. Before you begin, make sure you know some of the secrets that allo...

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Why measurement is key to success in business

Getting your business online is a great first step, but your foray into the digital world doesn't end once your site is live. As well as regular updates and new content, you need to make sure you're tracking how your users are behaving on your site, so you can work out how to get more traffic and more business. The most popular way t...

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Take the mystery out of owning an online shopping cart

Want to start selling your products and services online, but not sure how to go about it? Catering to everyone, including existing Bloomtools clients and non-clients, this helpful session will discuss how online shopping can work for a range of different industries as well as some useful tips for getting your Shopping Cart noticed by...

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