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What is E-A-T?
E-A-T is an acronym created by Google, involving three main desirable attributes of a website: expertise, authoritativen...
7 Reasons You Should Invest in Google Ads
Google Ads is Google's wildly successful online marketing prodigy, which revolutionised the pay-per-click (PPC) adve...
Google My Business Optimisation Tips
Owning 92% of search engine market share, Google is without a doubt the powerhouse of the internet search industry. One ...
How Organic and Paid Search Work Together
If you've got a digital marketing strategy in place, it's likely you're engaged in organic search engine opt...
5 Hot Tips to Maximise Your 2020 Marketing Strategy
2020 brings not only a new year but a whole new set of challenges on the web.With increasing numbers of websites online,...
Digital Marketing Team 2020