Posted in Tips 2019

1
December 2019

Tip: Check your goals and celebrate the results

Posted by Bloomtools
Tip: Check your goals and celebrate the results
Way back at the beginning of this year, we posted the first of our monthly tips for 2019: plan your online strategy for the year. Whether you had a strategy session with the team at Bloomtools or not, we hope you had a chance to work through our helpful checklist and put together some goals for your website and business. With the holiday season fast approaching, now is the time to examine your successes and achievements, and celebrate the results. Presence Did you achieve what you wante...
Posted in: Ecommerce Website Design Internet Marketing Email Marketing Social Media SEO Lead Generation Tips 2019 SEM   Comments
1
November 2019

Tip: Stand out - Review your home page and overall website design

Posted by Bloomtools
Tip: Stand out - Review your home page and overall website design
As devices, technology and how people use the internet changes, so do the design trends to match these, as well as user experience (UX). Therefore a site designed 3 years ago can quickly look out of date. But why does this matter? Unfortunately, perception is a big decision maker on whether someone will go with your business vs. another. If a website looks out of date, guess what they will think of the business? The internet makes it really easy for people to compare businesses or produc...
Posted in: Tips 2019   Comments
27
September 2019

Tip: Mobile Friendly - Is your website fully mobile compliant

Posted by Bloomtools
Tip: Mobile Friendly - Is your website fully mobile compliant
Technology has progressed over time and so has the increase in viewership on mobile devices for your websites. For most clients we are seeing in excess of 57% of their site visitors viewing the website on a mobile device. If your website does not work well on all devices, people will instantly leave and go somewhere else. If that is not enough incentive to change, last year Google is now ranking sites that are mobile responsive before websites that are not - 'Google Mobile First'....
Posted in: Tips 2019   Comments
1
September 2019

Tip: Drive Traffic - Send a promotional email to your clients

Posted by Bloomtools
Tip: Drive Traffic - Send a promotional email to your clients
Every business owner knows they tend to spend more time focusing on trying to attract new clients than they do working with their existing clients. Did you know it is extremely easy, more cost effective and profitable to make more money from an existing client (to buy more, more frequently and refer others), than it is trying to attract and convert a new prospect into being a client? Despite the multitude of newer digital marketing options, email marketing is still one of the most effecti...
Posted in: Tips 2019   Comments
31
July 2019

Tip: Content is King - Create a case study

Posted by Bloomtools
Tip: Content is King - Create a case study
We have already covered the importance of content to help improve your ranking on Google in previous months, but more importantly it adds credibility to your website to create the point of difference, help convert more leads into clients and more. One of the most effective strategies we have found for clients has been to write up some case studies. These may be of real clients, broken into industries, or for those who are client sensitive you can also use a fictitious client. Both opti...
Posted in: Internet Marketing SEO Tips 2019   Comments
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