Our website is enabling us to become a national watch retailer, rather than just a local business. Previously, we had little or no chance of securing interstate customers, but now they're finding us instead of our competitors. In fact, our website revenue is now equal to 1/3 of our store sales, so it's making a huge difference to our bottom line. At this rate of growth, we're expecting our online store to have the same turnover as our shop by the end of 2011.
Customers love our online ordering system. The Shopping Cart is easy to use, and the integrated Database Marketing sends an automated email as soon as the order is placed letting the customer know it has been received and that dispatch will begin shortly. It's this kind of service that has seen our customers return to us time and time again.
Bloomtools' Support team are great. Anytime we've needed help, we get an answer either immediately or within a very short period of time. We are not computer- or website-intelligent people but we're never made to feel that way when dealing with the Bloomtools team. When we need something new from the web design team, they take the time to find the right solution for us, rather than just selling us another tool. Bloomtools have always had a solution to every suggestion I've made for our website - we haven't found anything that has stumped them yet!