With 97% of users searching for local businesses online, Australian businesses are focusing efforts on their digital presence now more than ever. The businesses that are doing something about it, are the ones that are beating their competitors.
These users are using terms you’ve probably used yourself like:
"Reliable", "Best", "Local"
And because Google wants to show the right answer, it uses a mixture of location data, reviews, website speeds (and more tech stuff), plus more, to show users what they think really is the best burger near them.