The latest news, tips and tricks from the digital marketing world

Lead nurturing: The answer to increased conversions
When customers first discover your business, they might not be ready to commit. It’s rare for sales to happen str...
How to use Google Authorship to lift your search ranking
Google Authorship was created to increase transparency and credibility of the content on the web. It enables writers to...
Knowing your Audience: The importance of customer segmentation
People will only allow a small window for you to capture their attention. Studies have shown that 32 per cent of consum...
A worthy cause Bloomtools is so happy to support
The Sammy D Foundation was created by husband and wife team Nat Cook and Neil Davis after their 17-year old son Sam was...
Are your web listings optimised to get results?
It’s never been easier to create buzz around your business than it is with the internet, but are you maximising y...
Digital Marketing Team 2021