SEO Health Check

Posted by Bloomtools
10
February 2020
SEO Health Check
What is an SEO Health Check? A healthy website is vital to the online presence of your business. Technology is constantly changing, and a regular SEO health check (whether it's once, twice or even three times a year) helps ensure your website is up-to-date with Google's standards and also allows you to improve your website without the time and cost of a monthly service.   Who is an SEO Health Check for? An SEO health check suits those businesses that want an up...
Posted in: SEO   Comments

Google says hire an SEO Specialist

Posted by Tracey Voyce
5
February 2020
Google says hire an SEO Specialist
In Google's latest training on 'Search for Beginners' they cover the top 5 things people should work on to improve their website's position in the organic (free listings) search results. One of their recommendations includes hiring an SEO specialist. This I am not suprised at, as this is our industry and we have SEO specialists within our business, and the time it takes to keep up with Google's changes, what works and doesn't work - is overwhelming, so I can see...
Posted in: News SEO   Comments

What is caching?

Posted by Bloomtools
31
January 2020
What is caching?
Have you ever wondered why you can't immediately see changes to your website after you've made them? The answer is caching. Website caching allows websites to load quickly, which makes for better user experience. The principal of website caching is to make the content of a website available instantly in a browser when a website page is visited. Here's a simple analogy of the concept of caching. If you were asked to solve a difficult maths equation such as 3,485,250 divided by ...
Posted in: Website Design Industry   Comments

Why is link building important for SEO?

Posted by Bloomtools
24
January 2020
Why is link building important for SEO?
In the early days of the internet, getting your website found in a search was easy. All you had to do was have as many links back to your website as possible (unsurprisingly, these were called backlinks). As the internet grew, Google evolved and refined its algorithm to prevent people from taking advantage of backlinks by acquiring many irrelevant links to improve their website's presence in the search results. The role of Google is to deliver results that are highly relevant - quality...
Posted in: Internet Marketing SEO   Comments

Do You Really Need A Marketing Plan?

Posted by Tracey Voyce
20
January 2020
Do You Really Need A Marketing Plan?
What's your business marketing plan for 2020? As the common saying goes, if you fail to plan, you plan to fail. While this is still true, you don't need to spend hours compiling an elaborate 20-page marketing document. Instead, all you need is some research and analysis to put together a simple 2-page document that will give you the key elements to work on. All your plan needs to include is what needs to be done, by who, and when. Having an online presence and getting found...
Posted in: News   Comments
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