Improving Your Email Marketing Game

Posted by Bloomtools
17
January 2020
Improving Your Email Marketing Game
Email campaigns can be a very effective marketing strategy... when done correctly. Bloomtools have put together a list of useful tips to help you improve your email marketing game:   What's the subject? The first thing to consider is the subject line. Your email should grab the attention of the recipient and make them want to read it. The subject line is the 'headline'. It should be concise and succinct. After the subject line, the next most important words is ...
Posted in: Internet Marketing Lead Generation   Comments

How does content rank in search results?

Posted by Bloomtools
10
January 2020
How does content rank in search results?
You have probably heard many times that your website needs to have quality content: the more the better. The reason this is important is because it will help your website rank higher in the search engines, and getting ranked higher in search engines is the best way to be found online.   What content should you be focused on? You should focus on creating high quality relevant content around specific topics that you would like to be known for. Great content will also help position ...
Posted in: SEO   Comments

How to get ready for marketing in 2020

Posted by Bloomtools
3
January 2020
How to get ready for marketing in 2020
Digital marketing trends change. What worked well in 2019 may not be the thing you should focus on in 2020. Here's a few areas where your focus should be directed. Voice Search! Voice search is one of the more recent, but biggest innovations in online search, and it's only going to get bigger (at least 50% of all searches in 2020 will be voice search, according to projections). People often speak differently to how they write, which means the way user searches are structured can...
Posted in: Internet Marketing Email Marketing Google Applications   Comments

Promote Your Blog Posts Using Social Media

Posted by Tracey Voyce
3
December 2019
Promote Your Blog Posts Using Social Media
Promote Your Blog Posts For Higher SEO Ranking Having interesting and engaging content across your website is just the beginning. We all know that to keep Google happy we need to make regular updates to our website content and a blog is the perfect tool for this. Sharing your blog posts across your social media channels will help to drive visitors to your website and allow you to improve your ranking on Google. Sharing Your Blog Posts Even though you are sharing the same post, its...
Posted in: Internet Marketing Social Media SEO   Comments

Tip: Check your goals and celebrate the results

Posted by Bloomtools
1
December 2019
Tip: Check your goals and celebrate the results
Way back at the beginning of this year, we posted the first of our monthly tips for 2019: plan your online strategy for the year. Whether you had a strategy session with the team at Bloomtools or not, we hope you had a chance to work through our helpful checklist and put together some goals for your website and business. With the holiday season fast approaching, now is the time to examine your successes and achievements, and celebrate the results. Presence Did you achieve what you wante...
Posted in: Ecommerce Website Design Internet Marketing Email Marketing Social Media SEO Lead Generation Tips 2019 SEM   Comments