What do your customers say about you? How to get great online reviews

Posted by Tracey Voyce
22
February 2017
What do your customers say about you? How to get great online reviews
There is no quick fix or button you can press to get great reviews. It takes effort, and it's not easy - but I can assure you it will be worth it. After all, 92% of consumers now read online reviews. Online reviews also shape important opinions and thoughts customers form about your company; 40% of buyers form an opinion of a business after reading just 1-3 reviews.

So what can you do to help your business get great reviews? Well, the single most important ingredient is delivering...
Posted in: Internet Marketing Lead Generation   Comments

Top 23 Australian Directories to help your SEO

Posted by Tracey Voyce
6
February 2017
Top 23 Australian Directories to help your SEO
Having your website listed on other websites to yours is extremely important as Google will look at what they say your website is about, and the quality of the site you are listed on. To help you out we have compiled a list of quality Australian business directories to submit your website on, so you can go ahead and start building links and citations for yourself. Citation and link building is not a free-for-all like it once was. As a general rule of thumb, paid listings should bri...
Posted in: Website Design Internet Marketing Lead Generation   Comments

Your Solution to Google Analytics Must Do's

Posted by Tracey Voyce
20
January 2017
Your Solution to Google Analytics Must Do's
Google anlaytics is an invaluable tool, not only is it free (yes, you read right it's free) but it provides you with a wealth of information about your customers, their behaviours and your website. Recently, a summary of your Google Analytics can be integrated into your Bloomtools websites backend. Here are 6 must-do tips when using Google Analytics: Log in Weekly
Don't set up your analytics, and then forget about it. Set aside time to log in once a week and disc...
Posted in: Internet Marketing   Comments

Google's G Suite is ideal for your businesses emails, plus more

Posted by Tracey Voyce
11
January 2017
Google's G Suite is ideal for your businesses emails, plus more
More and more of our clients are moving across to this feature rich platform, not only for their emails but also for other business applications that G Suite offers, which is making them more efficient, but also saving businesses money. From an email perspective it's flexibility, mobile, very secure, reliable and storage space is better than the standard Pop3.  Bloomtools ourselves, have been using it for a few years now and are huge fans of its applications like Gmail, Ca...
Posted in: Google Applications   Comments

Instagram and Hashtags; Like bread and butter

Posted by Tracey Voyce
10
January 2017
Instagram and Hashtags; Like bread and butter
Hashtags, formally known as the 'pound' symbol only started to take off when Twitter initially introduced the idea around 2007. Now, hashtags are an important aspect of any social media campaign strategy, and are an easy way to connect your business to your target market. This is especially true for Instagram, hashtags and Instagram go together like bread and butter.

What is a hashtag?

A hashtag is a key word or phrase strung together without spacing and the hashtag symbo...
Posted in: Social Media   Comments