Are you listening to your customers? If you're not, it's possible you're missing some very important feedback that could help you better serve your customers and keep them coming back, and most importantly, referring your business to their friends. It also helps you improve your marketing because you'll understand your customers needs better. Before you send out a survey to your email list, or via your social media channel, it's important to make sure your questions ar...

Technology has progressed over time and so has the increase in viewership on mobile devices for your websites. For most clients we are seeing in excess of 57% of their site visitors viewing the website on a mobile device. If your website does not work well on all devices, people will instantly leave and go somewhere else. If that is not enough incentive to change, last year Google is now ranking sites that are mobile responsive before websites that are not - 'Google Mobile First'....

Why is Google My Business so important and why should your business invest time into it? There are lots of reasons why! Why Google My Business Rocks! Unlike almost every other successful marketing tool, its FREE! Yes, you read that right.  It truely is the ultimate business directory, generating Google search results and making your information available to potential customers instantly. It is clickable, so online viewers can go to your website or call you...

Every business owner knows they tend to spend more time focusing on trying to attract new clients than they do working with their existing clients. Did you know it is extremely easy, more cost effective and profitable to make more money from an existing client (to buy more, more frequently and refer others), than it is trying to attract and convert a new prospect into being a client? Despite the multitude of newer digital marketing options, email marketing is still one of the most effecti...

We all know that one of the best ways to get some Google love (a.k.a SEO) for your website is to add new content regularly. That's why having a blog on your website is a great idea. But let's face it, not everyone is a natural writer and not everyone likes writing. When you create content that is truly useful or interesting to your target audience, they are far more likely to trust you, spend more time on your website, and buy from you. One of the most common dilemmas business own...