We all start off with the best intentions when it comes to having a business blog. We will commit to updating it regularly, posting interesting content, but soon life happens and the blog is left behind. We understand that it can be tough to make the time to keep your blog updated, especially while running a small business. But having a blog, and keeping it updated is an essential part of the online marketing strategy of your business, and here's why...

Blogs can increase your web...

Today Google+ has closed its doors for consumers.  It is important to note, that no other Google products (such as Gmail, Google Photos, Google Drive, YouTube) will be closed as part of the consumer Google+ Shutdown. Google has cited this closure is predominantly due to a data breach that happened on the platform in March 2018.  Another reason is the low number of users actively using the platform and low engagement (90 percent of Google + user sessions last less than five se...

If you want more clients in your business then you will be looking at implementing strategies to attract more clients. Now there are a number of channels for this. One being your website, so here is a list of 17 strategies you could apply to your business to drive more people to your website. There's also one extremely important strategy at the end that will help you encourage this traffic to take action... Advertise

This one is instant - as soon as you place advertising...

Meta descriptions are an important search engine optimisation faucet that most people aren't entirely sure how to use. But that's ok! We've put together the important information you need to know, such as: what they are, why they are extremely important and how to write them. This will help you understand exactly what you need to do in order to get the most out of your meta descriptions. What are meta descriptions? A meta description is a descriptive text (recommended 3...

Why do something the hard way when you can do it the clever way? Leverage existing tools, tips and tricks to gain greater results for your business while investing less with less energy. Make use of these nine web technologies to save time and boost your results. 1. Google Analytics This is a fantastic tool for finding out what is and isn't working for you online. Use it to track the ways visitors behave on your site and find out what they like, what they don't like and whe...