Bloomtools Latest News

12
September 2018

11 Ways To Use Landing Pages In Your Business

Posted by Tracey Voyce
11 Ways To Use Landing Pages In Your Business
What are Landing Pages & When would I use them?
A landing page is a website page that is created to turn visitors into clients. Prospective clients "land" on this page, which is designed for one purpose - to get visitors to take action! Landing pages are designed to convey your business's message quickly and clearly while encouraging your visitor to take the action you are asking of them.   Often landing pages are constructed to aid a specific mar...
Posted in: Website Design Internet Marketing   Comments
30
August 2018

Google's Mobile First - What is it and how to become compliant

Posted by Tracey Voyce
Google's Mobile First - What is it and how to become compliant
Google moves to index from mobile first As early as 2015 Google started boosting rankings for mobile-friendly websites and with mobile now responsible for more than 58% of all website traffic, Google's commitment to serving their client's with the best possible experience is not only understandable but necessary.  If mobile users are now the primary source for a majority of website traffic, it makes sense for Google to be looking at indexing mobile over desktop.  ...
Posted in: Updates News Website Design Google Applications   Comments
29
August 2018

Clients on the outdated POP email are now being moved to G Suite

Posted by Tracey Voyce
Clients on the outdated POP email are now being moved to G Suite
POP email is being replaced by G Suite You may or not be aware, the POP email systems that were popular a decade ago are becoming a thing of the past.  POP is now being replaced by the more user-friendly, reliable, and flexible Cloud solutions, like G Suite from Google (our preferred solution). We have been offering G Suite as our primary email system to our clients for quite some time now, however, we still have some clients using the older POP platform. The closure of our P...
Posted in: Behind the Scenes Updates News   Comments
17
August 2018

Latest Paid Advertising Statistics (PPC) 2018

Posted by Tracey Voyce
Latest Paid Advertising Statistics (PPC) 2018
Pay per Click advertising can be a very effective form of marketing... as you only pay when someone clicks on your ads.  And because they are searching for what you have to offer, that is why it can deliver a good ROI.  I also really love it, as it is the one form of marketing that can be fully measured, enabling you to completely measure its effectiveness. But it isn't for every business.  Here are some interesting statistics, that demonstrate why it is effective fo...
Posted in: Internet Marketing Lead Generation SEM   Comments
26
July 2018

A FREE Google Ads Report For Your Business

Posted by Tracey Voyce
A FREE Google Ads Report For Your Business
Learn how best to get you to the top spot on Google Google Ads gives you the opportunity to appear at the top of the Google results page at the very moment someone is searching for what you have. And best of all, you only pay when someone clicks on your ad to visit your website or calls you.  In other words, when your advertising is working.   The effectiveness of any campaign begins with expert knowledge of Google Ads, its tools and the best way to manipulate its id...
Posted in: Promotions Google Applications SEM   Comments