Posts feature is now available on Google My Business
Google My Business, is one of the first strategies you need to have sorted, and one that will make a massive difference to your business being found. This is backed up by Googles statistics that say that 82% of people turn to search engines to find local information and 70% look at multiple businesses before making a decision.
Now Google has made it even more effective, by now allowing businesses to post on their listi...
Estimated reading time: 5 minutes
Think about the last time you went to the dentist. Most likely, this has been your family dentist for many years and the reason you go to this dentist is because of familiarity, relationship and trust.
But what if, for some reason, you had to choose a new dentist. What would you do?
Typically you would first search online for dentists near your location - this could be near your home, workplace or you could be on holidays and...
How to have a stand-out online presence
Estimated reading time: 6 minutes
Bloomtools has designed and developed thousands of websites for all sorts of businesses across all different sectors. In addition, Bloomtools has helped many clients to establish a successful and productive online presence by implementing digital strategies that go well beyond merely having a beautiful looking website.
The Financial Services sector is one of the most active and competitive mark...
We're almost at the halfway point of 2017 and two weeks into winter. This means that for the next three months or so, your customers will be more likely to snuggle up and buy goods online rather than brave the cold to make their shopping runs.
A recent study by YouGov has shown that in the colder months of June, July and August, these hibernating (or 'buy-bernating') Aussies who have the internet at their fingertips contribute to a significant spike in online sales.
Bloomtools is working with HotJar to help website owners know exactly how their site visitors are interacting with their websites. It is just another way, you can take away the guessing game on what people actually do on your website. And what changes you need to make, to get more conversions/people taking action on your website.
With HotJar you can:
Get an overview of Heatmaps of how visitors interact with your website (what common areas they click on, where th...